The annual function to mark the distribution of ‘Edison Awards’ for excellence in all categories in film industry is to be held in the city on 12th February and the Lady Andal School in Chetput, Chennai. Actors, actresses and technicians who have been selected for the awards would be honoured on the occasion. The awards were chosen not by a panel buy via on-line voting by cine-buffs and movie-goers across the globe.
A separate website by name www.edisonawards.in has been launched for the fans and the members of the general public to cast their votes. Newsletters are also being sent to almost all the actors, actresses and technicians by collecting their FaceBook, Yahoo and Google identities. The organizers have informed that thousands of such newsletters are being sent.
In order to facilitate the use of those who don’t have the access to Internet, ‘polling boxes’ have been kept at as many as 110 centres where the fans and the public can ‘cast’ their votes from 2nd to 30th January. The boxes have been kept at popular hang-out places, shopping malls, selected colleges and at the Marina beach. The event to give away the award would be broadcast live 7 channels, it is further reported.
The highlight of the event would be the award instituted in the name of superstar Rajinikanth. The organizers said that ‘Rajini award’ has been initiated in order to honour the ‘man of the masses’ for his contribution to Tamil films, bringing respectability to Tamil films, expanding the contours of the film industry and in encouraging fresh, raw talent. This is the first time that an award is being given away in the name of Rajinikanth.
As of now, actors Vijay and Dhanush, actresses Anjali and Richa Gangopadhyaya, lyricist Vaali and director S.P. Muthuraman have confirmed their participation at the function.